Lecture Description

The best standards generate opportunities - in this case, for the coffee industry - to create value by establishing a common language and common systems. In this talk, SCA's Technical Officer, Dr. Mario Fernández-Alduenda, will introduce the association's Standard Development System and explain how it works. Attendees will learn about the SCA's currently portfolio of standards, standards that could be developed, the reasons for not standardizing certain procedures, and how new standards - like those in the Coffee Value Assessment System - become official and replace heritage standards.

Date: Saturday, April 13, 2024
Time: 10:15am - 11:15am
Room Number: N426AB

Instructor

Dr. Mario R. Fernández-Alduenda (he/him)
Technical Director, Specialty Coffee Association

From a coffee producing family in Mexico, Mario R. Fernández-Alduenda has tried to understand coffee for almost 30 years, under the light of food science. He has played many roles along the chain, from processor to coffee shop owner, but has mostly focused on the study of coffee flavor, how it is perceived and appreciated, and how it is formed. He is the Technical Officer of the SCA, which he joined in 2020.