Description: For the novice coffee enthusiast, the competitive barista and everything in between, this workshop is designed to expand your knowledge of signature drinks and seasonal flavors, as well as providing other tips on how to elevate coffee-based beverages.
Workshop participants will learn the fundamentals of drink development and how to effectively balance flavor profiles to bring complexity and creativity to any beverage program. This workshop will also dive into how to properly price beverages, cost of goods, and how to effectively market your new creation. In this hands-on workshop, attendees will have ample time to develop their own unique recipe while gaining the skills needed to apply what you have learned in your own coffee environment.
ALLERGEN Warning: This workshop may require the tasting of actual foods, including, but not limited to: nuts, peanuts, wheat, and dairy. If you have a known allergy to any of these food products, you are likely to be at risk for an allergen exposure. There is a high risk of cross-contact with the allergens in this workshop. Please plan accordingly.
Date: Sunday, April 14, 2024
Time: 9:00 a.m. - 12:00 p.m.
Room Number: S501
Category: Business
Instructors
Dale Harris (he/him)
Consultant, Playset Coffee
Dale is a well respected consultant, trainer and business manager, with over 15 years experience working with commercial equipment and coffee operations to bring quality focussed coffee to customers, and customers to quality coffee, with a personal passion on the gaps between established skillsets and career paths.
As a World Barista Champion, Dale has travelled, trained and learned from experiences across Asia, Europe, Americas and is constantly pushing to understand the connections between the global specialty movement and the local differences that help us grow.
Following time working in commercial chains, and corporate B@B suppliers Dale led the wholesale program at Hasbean Coffee for many years, supported its acquisition by Ozone Coffee Roasters then took a number of roles there including managing the HB business, global NPD, and UK operations across both brands
Dale now consults for a range of companies and individuals around the world whilst pursuing some independent projects in coffee.