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Unveiling the Excellence of Panama Geisha: From Terroir to Brewing Mastery

Lecture Description

Discover the journey of Panama Geisha, one of the world’s most renowned coffee varieties, from its origins to the cup. This lecture explores the unique characteristics of the Panamanian terroir that give Geisha its exceptional qualities and delves into the meticulous farming and processing methods employed by local producers.

We’ll examine roasting approaches designed to highlight the delicate and complex flavor profiles of Geisha, offering insights into handling competition-grade beans. Attendees will also explore brewing techniques tailored to maximize the sensory experience of Geisha coffee, ensuring each cup fully reflects its distinctive attributes.

This lecture is designed for baristas, roasters, and coffee enthusiasts who wish to deepen their knowledge and refine their skills in working with this extraordinary coffee.

Date: April 25, 2025
Time:
10:15am - 11:15am
Location:
Room 362ABC
Category:
Science

Access: This lecture is free to attend with a Specialty Coffee Expo entry badge. Register to attend Specialty Coffee Expo here.
Please note that lecture sessions are open on a first-come, first-served basis. Early arrival is highly recommended to secure your seat.


Speakers

Ytzvan Mastino Morales (he/he)
Founder & CEO, Pulpa Coffee Company

Ytzvan is a Panamanian coffee entrepreneur, roaster, and brewing expert, dedicated to elevating specialty coffee through innovation and education. He is the founder of Pulpa Coffee Company, a coffee innovation company and roastery, that develops cutting-edge products like BrewGPT, an AI-driven brewing assistant. As a ranked competitor in global brewing championships, he has represented Panama on international stages. With expertise in green coffee sourcing, roasting, and brewing techniques, Ytzvan collaborates with coffee professionals worldwide. Passionate about sharing Panama’s exceptional coffees, he continues to push boundaries in the specialty coffee industry through competition, research, and technological advancements.

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