Lecture Description
This lecture will delve into Cooperative Coffees’ evolving approach to climate action, emphasizing the shift from straightforward emissions accountability to a profound commitment to climate justice. We will discuss key findings from the Cool Farm Tool Pilot Project, which evaluates the impact of regenerative practices while revealing the complexities of carbon accounting. By highlighting the often-overlooked role of organic farming in carbon sequestration, we will also address the socioeconomic challenges faced by small-scale producers, especially in marginalized communities.
Participants will gain insights into how Cooperative Coffees reconciles business objectives with farmer empowerment through our Impact Fund action areas: grants, training, and emergency relief. This session will underscore the essential connection between sustainable agricultural practices, social equity, and climate resilience.
Join us as we challenge traditional paradigms and advocate for a participatory framework that prioritizes the voices and needs of farming communities in the fight against climate change, demonstrating how businesses can act as catalysts for transformational and sustainable change.
Date: Sunday April 27, 2025
Time: 10:15am - 11:15am
Location: Room 352DEF
Category: Sustainability
Access: This lecture is free to attend with a Specialty Coffee Expo entry badge. Register to attend Specialty Coffee Expo here.
Please note that lecture sessions are open on a first-come, first-served basis. Early arrival is highly recommended to secure your seat.
Speakers
Melissa Wilson Becerril
Impact Manager, Cooperative Coffees
Melissa Wilson Becerril is the Impact Manager at Cooperative Coffees, a green coffee importing cooperative formed by 23 roaster-members in Canada and the US. Melissa mobilizes resources from roaster contributions for adaptation and resilience to farmer-led initiatives and emergency relief. Previously, she spent ten years managing public-private partnerships for impact and learning from the elite of the global organized farmer movement - the organic coffee farmers who created the concept of fair trade. Melissa is a promoter of cooperatives, supporter of responsible business, and champion for smallholder farmers. She believes economic justice is the basis of true environmental sustainability, and can be found spreading this message anywhere from industry events to university classrooms.
Melissa has become a leading voice in the fight for climate justice in the private sector, speaking at B Corp's Champions Retreat, the Environmental Defense Fund's Race to Zero, the Cool Farm Alliance's Annual Gathering, Work on Climate's Success Stories, and the Sustainable Transaction Guide's Pricing Salon. Melissa brings her 15 years of experience anchoring corporate sustainability in deep listening to farmer leadership to the heart of the specialty coffee industry at its flagship event.