Lecture Description
Green coffee importing is a little-understood -- though critical -- piece of the specialty coffee supply chain. Often, importers are dismissed as “middlemen,” a term that minimizes both what they do and all they can offer. This lecture proposes to explain the full role of green coffee importers, the impact they can have across the supply chain, and the services and information that roasters and green buyers can rely on them for and benefit from.
Date: Sunday April 27, 2025
Time: 10:15am - 11:15am
Location: Room 360ABC
Category: Business
Access: This lecture is free to attend with a Specialty Coffee Expo entry badge. Register to attend Specialty Coffee Expo here.
Please note that lecture sessions are open on a first-come, first-served basis. Early arrival is highly recommended to secure your seat.
Speakers
Amanda Armbrust-Asselin
QC & Education Lead, NKG PACE; Marketing & QC Education, InterAmerican Coffee
Amanda has worked in Specialty Coffee for 15 years. She’s been a licensed Q Arabica Grader since 2016 and is also a USCC Head Judge and WCE Sensory Judge.
The majority of Amanda’s career in coffee has centered around quality control and education. Still, she’s performed a variety of roles (including Barista, Production Roaster, Trading Assistant, Quality Control Coordinator and Logistics Coordinator) and is always eager to learn and share that knowledge. Presently, Amanda works in Marketing for importer Neumann Gruppe USA and is the Education Lead for the NKG PACE program.
Chelsey Walker-Watson
Head of Marketing and Green Coffee Sales, Atlas Coffee Importers.
Chelsey is a Q Grader, U.S. Brewers Cup Finalist and a Competitions Coach.